American Girl Place: a lesson in niche marketing: affordable dolls offer gateway to seemingly endless add-on products and services. (Feature).: An article from: Photo Marketing
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Citation Details Title: American Girl Place: a lesson in niche marketing: affordable dolls offer gateway to seemingly endless add-on products and services. (Feature). Author: Larry Thall Publication:Photo Marketing (Magazine/Journal) Date: November 1, 2002 Publisher: Photo Marketing Association International Volume: 77 Issue: 11 Page: 25(2)